Today we live in a world that is run by e-commerce. Due to enhancement in online shopping, the movement of items has increased manifolds. This increase results in need of premium packaging boxes that can handle the items during transportation and keeps an item safe during the transition. Currently, the packaging boxes have so much variety that was not ever required before. These boxes come in numerous shapes, sizes; contain different strengths and materials. These custom made boxes have revolutionized the retail industry.
Each segment of the product needs a separate box for it. For example, the boxes used for electronic appliances are mostly made of cardboard or corrugated material. They usually have higher strength parameters because of the fragility of items packed in them. The printing on these boxes also depends upon the material of the box. To have more life-like printing, the boxes need have higher quality Kraft paper in their out layer. All this protection, also double up when the boxes get wrapped with plastic film to keep it intact during transportation and these plastic films also work as a sealant of the box. Even some boxes are designed in such a way that after they get open you cannot close them. This gives surety to the customer that the inner appliance hasn’t been used or repacked during the transportation process.
The bigger portion of custom boxes is used for gift packaging. This industry offers a complex and unconventional design of boxes. As the role of the gift box is not solely to pack the product but it needs to depict the significance of an occasion or event. Plus, gift boxes must be startling and dazzling which will naturally enhance the expression of gratitude or love. These gift boxes can also be made on-demand; one can choose the design, made, color and shape of these boxes as per their own choices. Nowadays, there are many online websites that give the convenience of ordering custom made gift boxes and deliver them at your doorsteps. Custom made boxes allow its user to customize the boxes like they can opt to print a picture on top of the box, a self-made message can be printed on the box. There is a limitless option depending on choice and occasion.
Custom made boxes have a significant presence in the retail market, and their application is evolving. With innovative products coming into the market, people are designing abstract boxes for these products. This marketing strategy helps the product to be seen stand-out and gives it an exclusive look. Now companies do research and investment in designing the boxes, so they can be utilized as a marketing tool. Most of the custom made boxes are designed in such a way that it facilitates companies to convey their message directly to their customers. Some companies designed box so exclusively that it convinces the customer to have a glance at it. Conclusively it can be said, with an increase in consumerism; we expect to see more unconventional enhancement in box making. The consumption of custom made boxes will be on increase in the coming future.